Social Media

Optimizing Your Google My Business Profile To Boost Business.

Optimizing Your Google My Business Profile To Boost Business.

WHAT IS GOOGLE MY BUSINESS? First, what is it? Well, Google My Business is a free tool for businesses to manage their online presence across Google, including Search and Maps.  News flash: Google has decided to change the name to Google Business Profile.  Whatever the name, the platform helps customers find businesses and allows business owners to verify their business…

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Integrating Video Into Your Digital Marketing Plan.

Integrating Video Into Your Digital Marketing Plan.

In the ever-changing world of digital marketing, how are you ever supposed to know which trends (like TikTok) to jump on and which will be out the door before you can throw a concept together? GTMA is here to fill you in on the science of video marketing, why it’s so important to our client’s campaigns, and how it can…

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COVID-19 Curveballs Keep Digital Marketing & Communications a Priority for Apartment Owners

COVID-19 Curveballs Keep Digital Marketing & Communications a Priority for Apartment Owners

Given the constant technological advances in online marketing, renting apartments is an ever-evolving craft. Now, with Coronavirus and social distancing our new reality for the foreseeable future, marketing apartments must evolve once more, but this time it must evolve quickly and pivot to a focus on consistent communication and virtual everything. COVID-19 will accelerate the trend we already see toward…

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5 Tips To Creating The Best DIY Apartment Video Tours

5 Tips To Creating The Best DIY Apartment Video Tours

At the moment one of the biggest challenges to giving apartment tours is that people aren’t coming to your physical property. It might be the social distancing to stop the spread of the COVID-19 virus right now, but sometimes it can be a scheduling conflict or an out-of-state potential resident that will require the need to do an impromptu home…

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The Fall Part 2

The Fall Part 2

IT’S NOT OUR FAULT. Look, we get it. Leasing apartments or selling condos and houses during the fall is THE WORST! Traffic dries up and it’s nobody's fault but the time of year. Our blog from last year proves that search traffic drops through the 🚽 toilet in September and October. Given our close partnership with Google, they were able…

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The Future of Facebook & Instagram

The Future of Facebook & Instagram

In March of 2019, Facebook announced that the company will undergo a series of changes in the near future to accommodate a major shift in business strategy. This will impact Facebook as well as its other owned social properties: Instagram, WhatsApp, and Messenger. Facebook will increasingly shift its platforms’ focus away from public posts to encrypted, ephemeral communications on its…

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Press Release: Welcome Alexandra Watson

Press Release: Welcome Alexandra Watson

GTMA WELCOMES ALEXANDRA WATSON AS DIGITAL MARKETING DIRECTOR WATSON BRINGS TO GTMA OVER 20 YEARS OF BUSINESS & MARKETING EXPERIENCE   VANCOUVER, WA - Leading full-stacked digital marketing agency, GTMA welcomes marketing guru Alexandra Watson as its Digital Marketing Director. In 2019, as GTMA expands its expertise to additional market segments, Watson’s extensive knowledge and management skills bring a new…

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Conflict of Interest

Conflict of Interest

Yeah, but don’t you guys work with that building across the street? As perhaps the leading agency in the real estate marketing industry, it is not uncommon that we find ourselves marketing two communities that are within a few blocks or even across the street from one another. And it’s not just us, as concentrated as real estate development is, there…

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New Social Media Marketing Packages

New Social Media Marketing Packages

Have you heard? We’ve updated our social and lead generation packages! If you already work with us (Yayy!!), you may have already jumped on a call with someone from our amazing Partnerships Team to discuss our new monthly packages and how they work. On the other hand, you could also have no idea what I'm talking about, so allow me…

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Top 5 Best Apartment Lifestyle Videos

Top 5 Best Apartment Lifestyle Videos

So what’s the deal with Lifestyle Videos and apartments? Like all of the visual production we create here at GTMA, these pieces are all about the story. Lifestyle videos are the best way to communicate what life could be like for future residents in your apartment community. We try to work in a little of everything - the neighborhood, your community,…

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