Property Videos

How Using Digital Media Helps Renters Experience the Lifestyle of Your Apartment Community

There was a time when having just a few photos in a Craigslist posting or an ad would be enough to entice a potential renter to come through the doors of your apartment community and take a tour. Now, competition has grown and technology, like digital media, has allowed people to experience more on their portable and smart devices which…

Spotlighting Your Property’s Killer Amenities in Your Digital Strategy

Ah, there’s no place like HOME… especially when it’s got so many built-in perks to living there. But before people decide to make your community their home, you’ve got to let them know what you’ve got…and when it comes to showcasing your assets, is there a strategy that dictates what you should be highlighting? That’s the question we’re going to answer today!…

Multifamily Pro Brainstorming 2015 Recap

Yes, we made a video of you! Take a look and let us know if you see yourself. Comment, tag, or, better yet, share with your friends on Facebook. This year, GTMA showed up strong at Multifamily Pro's Brainstorming Sessions. CEO Joshua Swanson delivered a compelling talk on microvideo and its use in online storytelling, we gave away an Apple iWatch, and our shooting…

Live Streaming Apps, Meerkat and Periscope, Changing Multifamily Marketing Forever

Last week, Periscope, Twitter’s live streaming acquisition, launched to the public and two hours later the 30-day old Meerkat announced they had raised $14 million in funding and amassed a half-million users.  Why so much interest in these two mobile apps? Simply put, their technology makes the immediacy of social media even more immediate. DOWNLOAD MEERKAT HERE: http://meerkatapp.co As a self-proclaimed…

Visual Storytelling on Multifamily Social Media

Every community has a story, and for many of us it’s important to tell it because it serves a purpose. From a multifamily aspect, the art of visual storytelling is significant because it helps relay messages to future and current residents about the daily life in a luxury apartment community. As a community, we want to convey positive messages that motivate…

Diversify YOUR Apartment Video Content

Diversify, Diversify, Diversify Most people know that the first principle of investment is to DIVERSIFY. Well, believe it or not, that goes for apartment marketing, too. Particularly apartment video content. When I speak with someone about purchasing our media products, they balk at the idea of doing multiple apartment videos. I get it, there is only one community, why should…

8TH + HOPE High-Rise Apartments Goes Aerial – Produced by GTMA

https://youtu.be/XwMBJlY-oh4 8TH + HOPE High-Rise Apartments Goes Aerial With the latest high-rise apartment community going up in Downtown Los Angeles, there was a need to make a statement. 8TH + HOPE is a 22-story community featuring full concierge services, a state-of-the-art fitness program, resort pool with cabanas, and a rooftop lounge that will make your jaw drop. With all of…

Your Community Is A Character – Apartment Video Tours

https://youtu.be/Z9U6TvkRJGo Your Community Is A Character At GTMA we pride ourselves in not limiting our approach to telling the story of an apartment community. Sure, we do apartment photography and apartment video tours, but we recognize that you can’t make every apartment communities personality fit into a single mold. We have many styles when it comes to our real estate video products,…