Student Living.

Whether you are building a student high-rise or managing a stabilized student living asset, GTMA’s depth of student housing storytelling techniques and digital marketing prowess will drive leads and push sales. We handle digital marketing campaigns for student housing developers and management firms nationwide.

Our student living clients have ranged from cottage-style apartments to urban high-rise studio apartments, townhomes, and detached homes in a resort-style community setting. Whatever the housing style you represent, GTMA has successfully marketed something similar!

We also understand that student living marketing presents its own blend of opportunities and challenges. Our digital marketing campaigns are tailored to your leasing needs — by bed rather than just by apartment unit or suite; adjustable according to the school-year calendar for move-ins and renewals; and customized to showcase the unique features and amenities of your particular building, location, campus, and student community.

STUDENT LIVING CONTENT CREATION + MARKETING TECHNOLOGY.

As a full-service creative agency and studio specializing in student living marketing strategies while understanding the synergy needed between story-driven content and digital marketing, GTMA provides clients with a cohesive agency experience. Our approach to the ever-evolving digital landscape is to develop high-quality, sophisticated, easy-to-use student housing websites integrated with tools like interactive floorplan browsers, virtual tours, online galleries, and more that work on all types of devices.

Our award-winning creative services team uses hyper-local research and in-market analysis to develop engaging brand identities and tell captivating visual stories. We produce custom content that showcases the unique amenities and selling points of your particular community, property location, and the overall campus lifestyle. Our social content and campaigns also recognize a dual-pronged audience: engaging with both college students and their parents in unique ways on a variety of social networks.

Utilizing our many agency-first partnerships with top-advertising platforms like Facebook, Google, Yelp, Spotify, etc., we use advanced techniques to attract your target audience and turn your leads into leases. GTMA works directly with clients to plan, budget, and then buy the most appropriate ad placements to meet their objectives. We guide clients through the tangled web of digital marketing tools and provide real-time dashboards followed up by strategic support and transparent monthly reporting.

Plus, our roots as an agency are in filmmaking and storytelling using digital platforms. When looking for a professional agency and production studio to capture your brand on photo and video and incorporate that content across all of your online channels, there is no better agency than GTMA.

SUCCESS STORY.

HELPING ON-THE-GO STUDENTS FIND AFFORDABLE HOUSING.

GTMA brings a suite of partner relationships to bear for our clients as well. At GTMA, we believe that Waze is a powerful platform for brand awareness, enabling our clients (including apartment communities and local businesses) to stand out in heavily saturated markets using hyperlocal targeting at an extremely cost-effective price. Since we have utilized their platform so successfully, Waze featured us in a case study. The Waze case study specifically covers some of our recent work with student housing complexes, The View at Montgomery and Vantage in Philadelphia, PA.

SEE WHAT WAZE HAS TO SAY ABOUT GTMA:

GTMA IS AN AWARD-WINNING DIGITAL MARKETING AGENCY THAT IS ALL ABOUT SETTING UP ITS REAL ESTATE CLIENTS FOR SUCCESS, GIVING THEM THE TOOLS AND STRATEGY THEY NEED TO RAISE AWARENESS AND ATTRACT RENTERS.

SUCCESS STORIES IN Student Living.

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